Ideas, developed into products.

Built to Make

Asahihara Trading Co., Ltd. is an OEM/ODM partner that transforms early-stage ideas into commercially viable products through experienced production expertise. From material selection and specification planning to sample development, production control, inspection, and delivery, we manage each step with care and precision, offering practical solutions even for projects that may seem difficult at first. We do not take on every inquiry indiscriminately. Instead, we value working with brands that share a clear direction, quality standards, and a serious approach to product creation. Rather than focusing on size alone, we look at compatibility, long-term potential, and the value we can build together.

Production tailored to your needs

OEM / ODM Services

Slippers SL-12

Slippers SL-12

Men’s summer flip-flops with a cork footbed and extended size range, suitable for customizable OEM / ODM beach, resort, and casual footwear development.

Dress Shoes DRS-09

Dress Shoes DRS-09

Goodyear-welted derby shoes crafted with washed horse leather, combining distinctive material character, repairable construction, and a refined casual silhouette for OEM / ODM development.

Sandals SD-13

Sandals SD-13

Leather fisherman sandals with a woven closed-toe upper and breathable open sections, suitable for customizable OEM / ODM summer footwear development.

Sport Sneakers SSN-05

Sport Sneakers SSN-05

Badminton shoes with a flexible TPU-supported sole and shock-absorbing cushioning, designed for fast court movement and customizable OEM / ODM sports footwear development.

Loafers LFS-07

Loafers LFS-07

Breathable slip-on loafers crafted from washed horse leather, combining natural surface character with a relaxed fit for customizable OEM / ODM footwear development.

Outdoor Shoes ODS-17

Outdoor Shoes ODS-17

Men’s and women’s outdoor hiking shoes with waterproof construction and a slip-resistant, abrasion-resistant outsole, developed for customizable OEM / ODM trekking footwear programs.

Boots BTS-023

Boots BTS-023

Handcrafted motorcycle boots with a top-grain cowhide upper, oil-wax leather finish, and abrasion-resistant rubber outsole, suitable for OEM / ODM development.

Sport Sneakers SSN-06

Sport Sneakers SSN-06

Lightweight 3E wide-fit running shoes with a breathable upper, cushioned sole, and slip-resistant outsole, suitable for OEM / ODM development for sports and everyday footwear collections.

Casual Sneakers CSN-15

Casual Sneakers CSN-15

German trainer-inspired barefoot shoes for men and women with a breathable mesh upper and lightweight, flexible construction, suitable for customizable OEM / ODM development.

Outdoor Shoes ODS-15

Outdoor Shoes ODS-15

Outdoor hiking shoes with a waterproof sock-like collar, protective toe cap, and aggressive lugged outsole, suitable for OEM / ODM performance footwear development.

Ladies’ Shoes LS-14

Ladies’ Shoes LS-14

Casual shoes with a cowhide leather upper, an approximately 4cm elevated sole, and a gum-style outsole, suitable for customizable OEM / ODM lifestyle footwear development.

Dress Shoes DRS-10

Dress Shoes DRS-10

Cowhide leather shoes with a distressed vintage finish and naturally varied surface character, suitable for OEM / ODM development for casual and heritage-inspired footwear collections.

News, Know-How & Case Studies

Footwear OEM vs ODM: What Is the Difference and Which Is Right for Your Brand?

Footwear OEM and ODM are often used interchangeably, but the level of supplier involvement can be very different. This guide explains how OEM and ODM work in shoe development, what information brands should prepare, and how to choose the right development approach for a footwear project.

Footwear Manufacturing in China: Advantages and What Brands Should Confirm Before Production

China offers a broad footwear supply chain, specialized production regions, flexible development options, and access to a wide range of materials and components. To use these advantages effectively, brands should confirm the actual production site, MOQ, quotation basis, sample terms, and quality-control process before development begins.

How a Custom Shoe Outsole Mold Is Made: From Design to Trial Outsole

Custom outsole development usually moves from design confirmation to a full-size physical master model, formal mold making, trial outsole production, and complete shoe sampling. This article explains the role of the wooden outsole master model and why it must be approved before production tooling begins.

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